Business

Flutterwave Joins Forces with Acquired.com to Enhance Send App’s Payment Processing

Flutterwave, Africa’s leading payments technology company, has recently partnered with Acquired.com to streamline domestic card payments on its flagship remittance product, Send App. This collaboration aims to provide faster and more secure outward remittance transactions for U.K. and E.U. cardholders sending money to their business partners or loved ones in Africa.

By leveraging Acquired.com’s payment processing expertise, Flutterwave’s Send App will offer an enhanced customer experience, ensuring seamless money transfers. James Hardy, Senior Vice President of Consumer Business at Flutterwave, emphasized the company’s dedication to working with the best partners to improve speed and transparency and facilitate hassle-free transactions. “Acquired.com’s expertise and highly consultative approach makes them an ideal partner for us,” Hardy stated.

The partnership between Flutterwave and Acquired.com extends beyond payment processing, as Acquired.com will also work with Flutterwave on payment optimization. This involves tailored analysis, presenting results, and offering recommendations to enhance Flutterwave’s processing capabilities further and streamline the customer journey. The introduction of intelligent BIN routing through Acquired.com’s multiple acquiring connections has already resulted in a frictionless customer experience.

Mark Johnson, Commercial Director at Acquired.com, expressed his enthusiasm for the collaboration. He stated, “We have thoroughly enjoyed collaborating with Flutterwave, tailoring our solution to meet the specific needs and address the challenges of the most trusted payment infrastructure providers on the African continent. Our customized analysis and recommendations have helped Flutterwave build on its success rates, increase collections, and enhance the customer experience – which is at the core of our service.”

In addition to its partnership with Acquired.com, Flutterwave has made strides in other areas. The company’s founder and CEO, Olugbenga Agboola, has been named vice chair of the U.S. Chamber of Commerce’s US-Africa Business Center’s board of directors. This appointment highlights Flutterwave’s commitment to strengthening U.S. and African relations and cultivating the ever-changing commercial links between the two regions.

Agboola expressed his gratitude for the recognition, stating, “Joining the U.S. Chamber of Commerce’s US-Africa Business Center’s board as the new vice chair is a personal achievement and a fulfillment of our commitment to connecting Africa to the global economy. Africa is a key player in the global economic narrative, and we are eager to explore and advance the digital transformation on the continent.”

Flutterwave’s innovative spirit and dedication to transforming the payments landscape in Africa have not gone unnoticed. The company has been ranked No. 1 in Fast Company’s Most Innovative Company for Europe, Middle East, and Africa 2024, joining the ranks of industry giants such as Nvidia, Open A.I., and YouTube. This recognition is a testament to Flutterwave’s relentless pursuit of innovation and its impact on shaping industry and culture.

As Flutterwave continues to forge strategic partnerships, expand its offerings, and gain global recognition, the company remains at the forefront of the digital revolution in Africa. With its commitment to innovation and vision to connect Africa to the worldwide economy, Flutterwave is poised to drive significant growth and transformation in the payments industry, empowering businesses and individuals across the continent.

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